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Author Archive: Jae Curtis
Jae Curtis is a social media maven who has contributed to the building and content of over 20 websites. She has contributed to the TechMediaNetwork, education.com, Salon.com and Chron along with several startups. Curtis can be found in Utah, where she lives with her family while nursing an unhealthy relationship with Facebook.
It was the commercial that put Old Spice back on the map: The release of “The Man Your Man Could Smell Like,” which was played during the 2010 Super Bowl, proved that men’s grooming products could be more than just a singular aisle in the drugstore. And now, a report released by the NPD Group…
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The Ravens weren’t the only winners on Sunday night; millions of viewers were plied with commercials, advertisement…
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If you were hoping to tweet about the presidential inauguration on Monday, you might have been disappointed; Twitter crashed at around 3 p.m. for millions of users, according to the official Twitter Support feed. Some users were left without access for hours as inauguration traffic was too much for the Twitter servers to handle. Twitter…
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The Super Bowl has also managed to become the Super Bowl of marketing, and Tide and YouTube, two marketing giants, have joined forces to create this year’s AdBlitz, a content-driven YouTube channel geared toward prepping sports fans for the big game. With a channel completely dedicated to recipes, tailgating stories, Super Bowl ads and playoff…
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GM revealed the 2014 Corvette Stingray on Sunday, and the only thing as iconic as the car’s sleek lines and unprecedented power was the marketing strategy behind the reveal. Corvette sent a strong message via Twitter, YouTube and even PlayStation to remind the world that the new Stingray is no longer a car for old…
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